무슨 발표인가
- 200만 멤버 규모 로열티 플랫폼이 첫 구매 시간을 66% 단축
- 연 4,500시간 절감 달성
- Deep linking, 오디언스 세분화, Braze 통합으로 달성
원문 (영어)
A 2M-member loyalty platform cut time-to-first-purchase by 66% and saved 4,500 hours a year. Here's how deep linking, audience segmentation, and Braze worked as one system.
원문: AppsFlyer Blog — "How an eCommerce Loyalty Platform Cut Time-to-Purchase by 66%" (2026-08-26) 공식 원문: https://www.appsflyer.com/blog/measurement-analytics/ecommerce-loyalty-platform-time-to-purchase/